PriceAgencies, the leading wholesale platform of PriceTravel Holding for travel product distribution, announces the kickoff of its 2025 Roadshow, under the theme “Turn Every Trip Into an Unforgettable Experience.” This initiative will tour various cities across Colombia to showcase its value proposition, technological innovations, and new features designed to boost travel agency profitability.
The first phase of the tour will include Bucaramanga, Medellín, Pereira, Cali, Barranquilla, and Bogotá, reaching nearly 1,000 travel agents who will have the opportunity to explore tools that enhance the purchasing and selling process of travel products. These sessions will highlight enhancements to the PriceAgencies platform, such as expanded hotel inventory, new payment methods, advanced filters, and a results optimizer integrated into the search engine.
The tour is supported by a strong network of travel industry partners who have joined forces with PriceAgencies to enhance the offering of products and services in the region. Key supporters include GHSF, Marriott Resort All Inclusive, GHL Hoteles, Hoteles Solar, Grupo Calyps, Hilton Santa Marta, Miches Beach, Universal, Bahía Príncipe, JetSmart, GEH Suites, Hilton Garden Inn Santa Marta, Karisma, and Destino Florida.
Travel agents will have the opportunity to connect directly with these strategic partners, learn about their latest offerings, and explore new ways to strengthen their market competitiveness.
With over 12,000 affiliated travel agencies across Colombia, Mexico, Latin America, and the United States, and more than 27,000 active sellers, PriceAgencies continues to strengthen its market leadership by providing access to a global network of over 500,000 hotels, all major airlines, and exclusive content in key destinations.
“We are committed to the growth of travel agencies and want them to have the best tools to scale their business. This roadshow is a unique opportunity to build stronger relationships, stay on top of market trends, and access innovative solutions that will make a real difference in their day-to-day operations—supported by the best partners in the industry,” stated Zoraida Cedeño, LATAM Agency Manager at PriceTravel Holding.
PriceAgencies remains committed to the evolution of the tourism industry and will continue strengthening its platforms, expanding its product portfolio, and optimizing its services to provide affiliated travel agents with the best tools in the market.
